Burger King World Headquarters in Miami, FL
needed help managing an offshore development project and
implementing a custom Sales Force Automation / Executive
Information System (SFA/EIS) called "RoadRunner".
RoadRunner was one of the first Balanced Scorecard Systems*. In
1995, this was also one of the first offshore efforts by a major
Neil Foley, Director of MIS at Burger King,
selected BizRules.com to help them manage the offshore vendor
and to implement the RoadRunner SFA/EIS application.
RoadRunner helps 400 field Managers and 6
Regional VPs track Sales and A/R for 6,000 Burger King stores
This custom vendor system was written in VB4
and Access in 1997. BizRules.com's role was to represent Burger
handle contract negotiations with the offshore vendor, define BK client
specifications, system requirements, business rules, manage testing and training,
and to implement the system to over 400 users.
Burger King asked BizRules.com to help them
manage this EIS project because of our founder's experience
building Mobil Oil's first successful EIS.
Business Goals & Benefits
This mission-critical system enables six Regional
VPs and 400 field Managers to track Sales and A/R in 6,000 BK
* The custom Balanced Scorecard System that
we implemented at Burger King was one of the first
balanced scorecard systems ever built.
It was developed by a vendor that was
eventually bought out by Oracle.
Oracle now markets this system as the
Oracle Balanced Scorecard application.